FP&A Advisory · AI Automation · Platform Implementation

Your finance team,
working smarter.

Hall of Frey helps finance leaders plan with clarity, automate with confidence, and choose the right platforms — combining deep CPA & FP&A expertise with practical AI capability.

CPA
Associate Qualified
FP&A
Specialist Background
AI
Automation Practitioner
HoF
Planning Automation Platforms Advisory
Financial Planning & Analysis Scenario Modelling AI Workflow Design Platform Implementation Management Reporting Cash Flow Optimisation Process Automation Financial Planning & Analysis Scenario Modelling AI Workflow Design Platform Implementation Management Reporting Cash Flow Optimisation Process Automation
What We Do

Finance expertise meets
practical AI capability

We sit at the intersection of financial planning know-how and intelligent automation — helping finance teams plan better, work faster, and choose the right tools.

01

FP&A &
Financial Advisory

Budgeting, forecasting, scenario modelling, P&L and cash flow planning, and management reporting — built by someone who's done it, not just talked about it.

BudgetsForecastsReportingScenarios
02

AI & Accounting
Automation

We identify the repetitive finance tasks eating your team's time — then design and implement AI-powered workflows that actually work in practice.

WorkflowsAI ToolsReconciliation
03

Platform Selection
& Setup

Not sure if you need Jedox, Power BI, or something else? We help you evaluate, select, and implement the right planning platform for your stage and budget.

EvaluationMigrationTraining
Financial Planning & Analysis

Planning frameworks
that leadership trusts

We design and build the financial models, reports, and dashboards your team needs — using Excel, Power BI, or cloud platforms. No overengineered solutions. Just clear, reliable planning that connects to how your business actually works.

  • Driver-based budgets and rolling forecast models
  • Scenario analysis for board-ready decision support
  • Integrated P&L, cash flow, and balance sheet templates
  • Management reporting with narrative insights
  • KPI dashboards built in tools you already use
Learn More
📊
Financial Planning
AI & Accounting Automation

Automate the grind,
keep the judgment

Most finance teams spend 60–80% of their time on manual data handling. We find those bottlenecks and build practical AI workflows — not science projects — that free your team for work that actually requires a human brain.

  • Accounting process automation (reconciliations, journals, reporting)
  • AI-assisted document processing and data extraction
  • Workflow design across Excel, cloud apps, and ERP systems
  • Custom AI tools for repetitive domain-specific tasks
  • Honest assessment of what should and shouldn't be automated
Explore Automation
Automation Architecture
Platform Advisory

The right tool
for your stage

Enterprise platforms like Jedox, Anaplan, and Adaptive are powerful — but they're not right for everyone. We help you evaluate what you actually need, avoid overspending, and implement the solution that fits your team's size, maturity, and budget.

  • Needs assessment — what you need vs. what vendors want to sell you
  • Platform comparison and vendor shortlisting
  • Implementation support and data migration planning
  • Excel-to-platform transition strategy
  • Post-implementation training and adoption support
Get Platform Advice
🧭
Platform Selection
How We Work

A clear process,
no surprises

You'll always know where we are, what's next, and what it'll cost before we move forward.

01

Free Discovery Call

We listen to what's working, what's not, and where you want to get to — no obligation.

30 minFree
02

Diagnostic & Scoping

We assess your current processes and tools, then propose a clear, costed plan of action.

AuditFixed Price
03

Build & Deliver

Hands-on execution — models, automations, platform setup, and process improvements.

IterativeTransparent
04

Handover & Support

Your team owns and maintains everything — with documentation and optional ongoing support.

TrainingRetainer option
"
We don't just talk about what's possible — we build it, test it, and make sure it works before we hand it over. Every engagement is personal, practical, and grounded in real accounting expertise.
— Hall of Frey
Our commitment to every client
Let's Talk

Not sure where
to start? Good.

That's exactly what the discovery call is for. Whether you're drowning in spreadsheets, curious about AI automation, or evaluating planning platforms — a 30-minute conversation costs nothing and usually saves months.

What to expect from
your discovery call

30 minutes, no obligation — we listen first, advise second

Honest assessment — we'll tell you if you don't need us

Clear next steps — a plain-language summary of options and costs